Here's one reason from Woman's Day:
"The Average American Consumes 12 pounds of chocolate a year. Get your fix...with Skinny Cow's new lowfat mini-fudge pops--they're just 50 calories." (July 10 2007, p. 1)
Tuesday, June 19, 2007
Saturday, June 16, 2007
Mary Kay gets A- for marketing homework done in China
"Mary Kay has had to adapt its products to Chinese culture, which values smooth white skin as the essence of beauty, said Paul Mak, president of Mary Kay China. So no sunless tanners or bronzers. Instead, Mary Kay sells skin whiteners and is developing a line of botanical lotions that incorporate traditional Chinese herbs, Mak said."
“It used to be that the U.S. was the 800-pound gorilla that really determined the success and failure of Mary Kay. That is not true anymore,” CEO David Holl said. “Other than the U.S., China is by far now our largest market.”
The $2.2 billion cosmetics giant, based in Dallas, sold $1.2 billion in cosmetics in the United States in 2005 and has a sales force of 715,000 here, said company spokesman Randall Oxford.
The company, which operates in 36 countries, arrived in China in 1995 and has since recruited 400,000 Chinese beauty consultants. It brought in $300 million in Chinese sales in 2005, Oxford said.
http://www.signonsandiego.com/uniontrib/20060804/news_lz1n4nowread.html
______________
Comments: Why only A-? While the marketing research and implementation strategies satisfied Chinese consumers, it leaves me with a heavy sigh. And a few resurfacing questions.
Why shouldn't we accept whatever skin color we have?* What are the reasons that propagate desires for certain skin tones in the East and West? Is this still the appropriate dichotomization?
Let's expand. If given the choice, the Asian choice would be a better "skin mentality" for America than its current" "bronze or die" habits in some places like LA. Indeed, the curiously Asian hesitation to "shai4hei1" (晒黑) encourages proactive skin cancer habits. Do Asian women age slower perhaps more for this nurture than nature? I would guess so, after comparing Asians who grow up in SoCal sun all their lives (40s) and those who stay relatively more sheltered on the East Coast.*
You are what you slather.
* The muser makes no apologies for the corniness in this statement.
**Disclaimer: Thoughts do not necessarily represent the viewpoint of Mary Kay skin care professionals.
“It used to be that the U.S. was the 800-pound gorilla that really determined the success and failure of Mary Kay. That is not true anymore,” CEO David Holl said. “Other than the U.S., China is by far now our largest market.”
The $2.2 billion cosmetics giant, based in Dallas, sold $1.2 billion in cosmetics in the United States in 2005 and has a sales force of 715,000 here, said company spokesman Randall Oxford.
The company, which operates in 36 countries, arrived in China in 1995 and has since recruited 400,000 Chinese beauty consultants. It brought in $300 million in Chinese sales in 2005, Oxford said.
http://www.signonsandiego.com/uniontrib/20060804/news_lz1n4nowread.html
______________
Comments: Why only A-? While the marketing research and implementation strategies satisfied Chinese consumers, it leaves me with a heavy sigh. And a few resurfacing questions.
Why shouldn't we accept whatever skin color we have?* What are the reasons that propagate desires for certain skin tones in the East and West? Is this still the appropriate dichotomization?
Let's expand. If given the choice, the Asian choice would be a better "skin mentality" for America than its current" "bronze or die" habits in some places like LA. Indeed, the curiously Asian hesitation to "shai4hei1" (晒黑) encourages proactive skin cancer habits. Do Asian women age slower perhaps more for this nurture than nature? I would guess so, after comparing Asians who grow up in SoCal sun all their lives (40s) and those who stay relatively more sheltered on the East Coast.*
You are what you slather.
* The muser makes no apologies for the corniness in this statement.
**Disclaimer: Thoughts do not necessarily represent the viewpoint of Mary Kay skin care professionals.
Wednesday, June 13, 2007
Things 2 do before facing Death's sickle
1. Survive a drinking match vs. an Irishman
2. Survive a wrestling match vs. an amateur sumo wrestler (lightweight male: <187, heavyweight female: 176+; me, <120)
3. Win a local or regional hip-hop competition
4. Sleep alone overnight in a haunted house
5. Publish one or two books on how motivational drives alter individual norms over time, and have them completely ignored. Then watch book sales rise 2,000% on my next "The Flirting Games of Dolphins and Narwhales".
6. Learn to backflip off a hammock
7. Land a 1080 in snowboarding
8. Pick an ex-convict's brains over lunch
9. Secure the everlasting respect of my enemies and harshest critics, when I have 'em
10. Learn to thrive with my self-doubt
11. Win an argument against Mom
12. Wonder how I'm still alive halfway through the list
2. Survive a wrestling match vs. an amateur sumo wrestler (lightweight male: <187, heavyweight female: 176+; me, <120)
3. Win a local or regional hip-hop competition
4. Sleep alone overnight in a haunted house
5. Publish one or two books on how motivational drives alter individual norms over time, and have them completely ignored. Then watch book sales rise 2,000% on my next "The Flirting Games of Dolphins and Narwhales".
6. Learn to backflip off a hammock
7. Land a 1080 in snowboarding
8. Pick an ex-convict's brains over lunch
9. Secure the everlasting respect of my enemies and harshest critics, when I have 'em
10. Learn to thrive with my self-doubt
11. Win an argument against Mom
12. Wonder how I'm still alive halfway through the list
Monday, June 11, 2007
Motivation checklist
1. Wear Fear on your sleeves. Both of 'em.
2. Nurture a fire in your gut.
3. Showcase a 6-year old's irresistable twinkle in your eyes.
2. Nurture a fire in your gut.
3. Showcase a 6-year old's irresistable twinkle in your eyes.
Friday, June 1, 2007
Hate, indifference and Chenango vending machines
"The opposite of love is not hate but indifference."
Three hours after leaving Ithaca, my bus stops @ a rest stop in Chenango, New York. I walk in for a soda.
A 25+ year-old in T-shirt and khakis fiddles with the vending machine. I notice he has put 25 cents in. He turns to me and asks, "Do you know how to work these things?"
I veil my slight disdain with a blase shrug: "As well as you." Help someone place coins into a vending machine? Maybe not today. By not today, like never.
"Huh." Fed this statement, he suddenly walks away.
Without blinking, I step forward and include his 25 cents in my Cherry Coke purchase. The first swig hits strong.
Later on the bus, I wonder whether the tingly sensation around my temples are horns sprouting from my head. Nah, probably just caffeine buzz.
Three hours after leaving Ithaca, my bus stops @ a rest stop in Chenango, New York. I walk in for a soda.
A 25+ year-old in T-shirt and khakis fiddles with the vending machine. I notice he has put 25 cents in. He turns to me and asks, "Do you know how to work these things?"
I veil my slight disdain with a blase shrug: "As well as you." Help someone place coins into a vending machine? Maybe not today. By not today, like never.
"Huh." Fed this statement, he suddenly walks away.
Without blinking, I step forward and include his 25 cents in my Cherry Coke purchase. The first swig hits strong.
Later on the bus, I wonder whether the tingly sensation around my temples are horns sprouting from my head. Nah, probably just caffeine buzz.
Subscribe to:
Comments (Atom)